McRee Ford is proud to be a part of Ford Trucks' Celebration of 10 Decades of pickup history
100 Years of Ford Trucks
1917 Model TTThe automobile manufacturer's first truck came nine years after the iconic release of the Model T, generally hailed as the first consumer car. According to Ford, the Model TT truck cost $600 and could carry one ton of cargo. Only 209 were sold the year of its release, a figure which would dramatically change over the next decade. By 1928, the year Ford switched to a different model, the motor company had sold 1.3 million Model TTs. As time went on, Ford pushed their trucks into the everyday lives of Americans, especially in the wake of the second world war.
1947 F-Series ModelIntroduced in late 1947, the F-Series was the first post-war truck design from Ford. The first generation of the F-Series would remain in production until 1952. The first F-Series truck (known as the Ford Bonus-Built) was introduced in late 1947 (went on sale January 16, 1948) as a replacement for the Pre-War designed Ford trucks. It had a flat, one-piece windshield and integrated headlamps. "After the war, a lot of rural Americans moved to urban and suburban centers looking for work, and many took their Ford pickups with them," explained Ford historian Bob Kreipke in a prepared statement. "Ford saw this as an opportunity, and began work on the next generation of trucks for 1948, what came to be known as F-Series Bonus Built trucks." By the late 1950s, Ford was marketing their new models of "car-based trucks" with the slogan "More Than a Car! More Than a Truck!"Sure enough, Henry Ford's lengthy plan to turn the truck into a vehicle anyone and everyone could drive paid off.
2018 F-150Fast forward to 2018... Leading the charge in pickup sales is Ford, which sold 821,000 F-Series pickups, its 40th consecutive year for beating other truck-selling car companies like Fiat Chrysler or GM.
Ford Trucks TodayAccording to the latest vehicle registration data, Americans own roughly 261 million trucks across the nation, and that number is only growing. Last year, pickup truck sales grew by 5.9 percent when compared to 2015; a total of 2.7 million pickup trucks were sold in 2016.